Kern and Burn: Conversations With Design Entrepreneurs by Jessica Karle Heltzel & Tim Hoover

Author:Jessica Karle Heltzel & Tim Hoover
Language: eng
Format: mobi
Tags: DESIGN/Graphic Arts/General
Publisher: Kern and Burn, LLC
Published: 2013-06-02T14:00:00+00:00

Can you give us a bit about your background and how you came to design and illustration?

I feel extremely lucky with how impactful my childhood was on myself as a designer. I grew up the only child of two artists. My mother is a fiber artist who dyes her own wool and creates large rugs and textile pieces, and my father is an extremely talented illustrator and art director. These two people, like most folks, really shaped how I see the world. My father has been an illustrator, writer, art director and designer for Hallmark Cards for nearly 40 years at its world headquarters in Kansas City, Mo.

I literally got to grow up in the halls of Hallmark. I remember having interactions with some of the most talented artists in the world as a small kid at Hallmark Cards. I still to this day have a drawing on my wall that Paul Coker — of Mad magazine fame, and he was a character designer for the beloved Claymation Rudolph the Red-Nosed Reindeer Christmas specials — did for me of Alfred E. Newman.

Another beyond talented person I got to spend time with growing up at Hallmark was Gordon MacKenzie. Gordon was one of my father’s best friends, and the two of them worked together for years. Gordon’s title at Hallmark was ‘Creative Paradox,’ a vague title that he really embraced. He was a liaison between the chaos of creativity and the discipline of business — something that Hallmark has always struggled with, as well as countless other companies of its size. Gordon would eventually go on to write Orbiting the Giant Hairball, which talks about the keys to creativity in the workplace, among other things. Something I took away from him and his book and still take away from Gordon and my Dad is the unbelievable importance of play. Play at home; play at work; play as much as you can. When we are doing something we love, we tend to do our best work. I try to never lose sight of why I do what I do. As a child I loved to make. That has never changed.

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